The newest model in Fujifilm’s F-series includes all the bells and whistles from the older cameras and adds a few cool features too. The Fujifilm FinePix F40fd has face detection and high ISO sensitivity like its predecessors. It adds 8.3 megapixel resolution and accepts both xD-Picture and SD memory cards. The F40fd was announced in January 2007 and now sells for $299.
Like so many cameras these days, Fuji built memory into the F40fd instead of bundling a memory card. The F40fd has 25MB of built-in memory a grand total of six photos at the highest quality setting. That means that you'll want to buy a memory card right away. In one of the most consumer friendly moves of the year, Fuji has made their latest cameras compatible with Secure Digital (SD) cards, in addition to the xD cards used in the past. In general, SD cards cost less than xD cards. If you are going to buy an xD card, make sure it's a "Type H" high speed model -- it makes a big difference. Anyhow, I recommend picking up a high speed 1GB card to use with the FinePix F40fd.
Fujifilm is pleased to announce the launch of the FinePix F40fd, latest in its flagship range of F series compact digital cameras. Featuring Fujifilm’s proprietary Real Photo Processor II, Super CCD HR VI and hardware-based Face Detection, the new model continues the F series tradition of delivering sophisticated technology and compact, straightforward design. Added to this, ISO 2000 sensitivity at full 8.3 megapixel resolution, 3.0x optical zoom lens and 300 shot battery life make it perfect for prolific snappers or enthusiast photographers who need a high-performance take-anywhere digital camera.
Fuji's latest point-and-shoot sports a slimmed-down, stylish body, support for SD cards (in addition to xD), and some great features, including face detection. But although the 8.3-megapixel FinePix F40fd ($299 list) produced quality images and performed well, it doesn't unseat our Editors' Choice for compact cameras, the Canon PowerShot SD1000, which offers more flexibility for the same price.
It’s been a few months since I last reviewed one of Fujifilm’s F-series cameras, in fact it was January and the camera was the FinePix F31fd. I have to admit I like the F-series cameras a lot. For the most part they have managed to combine cutting-edge technology, solid build quality and excellent photographic results in a stylish and compact package. There aren’t many brands that have been so consistently good for so long.

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